Client
School assignment
Project
Branding
Dreft cycling team
Dreft cycling team
Dreft cycling team
For my final project in Graphic Design, I was assigned to create a fictional cycling brand. I chose Dreft as the main sponsor — a brand everyone knows for its powerful dish soap. When you use a bottle of Dreft, you have to squeeze it to get the liquid out. This “squeeze feeling” became the starting point for my visual concept, which I used throughout the entire branding.
For my final project in Graphic Design, I was assigned to create a fictional cycling brand. I chose Dreft as the main sponsor — a brand everyone knows for its powerful dish soap. When you use a bottle of Dreft, you have to squeeze it to get the liquid out. This “squeeze feeling” became the starting point for my visual concept, which I used throughout the entire branding.
For my final project in Graphic Design, I was assigned to create a fictional cycling brand. I chose Dreft as the main sponsor — a brand everyone knows for its powerful dish soap. When you use a bottle of Dreft, you have to squeeze it to get the liquid out. This “squeeze feeling” became the starting point for my visual concept, which I used throughout the entire branding.
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